give full answer and give final summaryQUESTION 1 (20Marks) “Project Plan Reconstruction” Task Name Durston 0 Marketing Campaign Planning 1 Project Approval 1day 2 Research 3 ContuctRessarh 10d 4 SWOT Completed 5 Concept Dovelopment 6 Develop Soyooard 10d 7 Stoyhoar Approved 6 Campaign Testing 9 Conduct intemal Training 10d 10 nema Training Delivered 1 Launch 12] Conduct Campaign 0d 13 Campaign Launched Ale te collapse of te scoping session or th FureWave campaign, th executive commits has mandate tat you {ake over an restore stakeholder confidence by producing a hghevel project lan using MS Prt. Using the case study provided, develop elminaryprofct plan hat incuces: 2) dary dened Work Breskdonn Sucre (WES) vith test four (4 main work packages aligned to he folowing marketing campaign phases (Research, Concept Development, Campain Testing, Launch). 5) Alogcl ask sche inducing tsk duration, dependencies predsessors) and miestons suchas “SWOT Completed, Stoyosrd Agproved, “nemalTaring Delivered, and “Campaign Launch ©) Assign relist resources fom the ase study to each moor task. ) Generate and submit a Gant Chit as cps. Stow Sir dte Shouies ‘Show th thes (5) weeks dey afer approval Rian (shrugging): “Relax. Ive got fresh insights. My customers ar confused about wha this campaign is even fr. No one buys slogans. anymore” Jade: “We're not doing slogans, Riaan. We're bung a movement” Rian: “Well the ‘movement beter conver 0 leads.” Will: “And it beter land in rural Mpumalanga too, no ust Sandton.” Charters: “This is exactly why we ned timelines. Lebo—where's the project charter?” Lebo: “We're here to co-develop i today—tasks, WBS, and scheduling in MS Project” Sipha: “Wait—s0 we're sil dafing he business case? | signed off funding 3 weeks ago based on nothing?” Dev: “And Ive commited to SONA's CEO. Theyre expecting inal campaign strategy by Friday!” Vendor: “Guys, we need storyboards by next Monday of we'l miss the pint deadline.” Jade: “This isn't my fault submited the concept deck ast wesk—nobody responded” Kabelo: “Because the concept excludes intemal rollout needs. Again” Charlene (raising voice): “This is a mess. Lebo, control your eam” Lebo (defensive): “Everyone had pre-reads. The delay is on stakeholders who didnt engage.” [Tension escalates. Voices overap. Ran laughs sarcastically) Riaan: “1 new tis was going to collapse. We need leadership, not another brainsiom.” [Phone buzzes. Sipho stands up] Sipha: “Ijust got off with the lien. They've seen our delay and are threatening to pull the plug and go fo Vega Creative Instead.” (Since. Tension thick) Charters: “Then we're done here. Unt his team has a eal pln, this campaign is dead in the water.” [Everyone stands abrupty. Meeting adoumed ‘Source: Created by examiner SECTION A OMARKS] Read the case study blow and answer ALL th questions tht follow. Scoping Disaster: A Project on the Brink Scene: 06:00, Executive Boariroom, Azania edia HO The enegyin the bosrchoom is buzzing. Lepops open, coffee steams, an he projector ums softy. Lebo Nici (Markting Lead): “Homing, tea. Thanks for being punctual. We're hers 0 scope the Future’ campaign. Lets ensure tis session ends wih a ear project pan, resource assignments, and meine. Let begin i quik ound of toucions~ Sho Khumal (Sponsor): “Sip hee. Tis campaign must alg with ur 4 growth statgy. | expect cary on ROI projections and market positioning.” Thabo Melee (Marketing Research): “Thabo. be guiding us trough the SWOT, segmenaton, and marke enc. fv already flagged sing pats in (Gen Z purchasing beavis” Charene Nidan (Corporate Sporsr) “Chane. esp us signed wih the board's expectations and nurs he creative doe go rogue.” Dev Raatan (Srategi Allance Lead): “Wee eyeing partnership with SONA Telecom for coranding. Ting i ey” KabeloMokoena (ternal PR): “Wel need factor intemal comms—aining, FACS, and olf our 12 regions.” Jace Peterson (Crate Marketing Lead) “Lot get east quar’ campaign visual were af. we'eseling FutrsWave, neds obe bol, immersive, dgtabirt” Wile Sit (Regional GM Marketing Lead) “Ineed is ocalsed. We cant rn Cape Town vbe in Povane and expect racion Vendor (Johan du Plessis “Wel hance production and caying, but we need nal specs in wo weeks” Lebo: “Thanks, al. Thabo, walk us hough the SWOT Thabo: “Right, Strengths: song da foolprin. Weakness: inconsistent brand voce across regions. Opportunity: Gen 2 TiTok growth Treat Door swings open, ouch] (Erte: Ran anes Marketing Reparketng Lead) Lae: Loud. Chewing gu. Po in hand. Rian: “Sony team, ber rightmar. What miss? Lebo coldly: “Everyting. But hanks froin.”